
silkke is present at Atelier Renault, located at 53 Avenue des Champs-Élysées, from November 30 to December 10, 2018, presenting the Time Machine Experience to the general public. The concept of the Time Machine Experience allows visitors, through their avatar, to teleport into the key eras of the Renault brand. The avatar is seamlessly integrated in an ultra-realistic way into period films, which visitors can keep or share on social media.
This experience takes place as part of the celebration of Renault’s 120th anniversary. On this occasion, Édouard Deslandes, CEO and founder of silkke, welcomes major companies from various industries to present the business opportunities offered by the silkke concept: drive-to-store activation, events, community creation, virtual and augmented reality applications, and more.
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